Product visualization2020
Inklang Ayers-Serie
The Hamburg-based loudspeaker manufacturer INKLANG is known worldwide for its sound products. The high-end loudspeakers promise perfectly tuned sound across the entire frequency range and inspire hi-fi enthusiasts and testers alike. The new Ayers series marks the beginning of a new era in the company’s successful history. We were accordingly proud to accompany the market launch of the new product family. We produced high-quality product renderings as well as interior visualizations of homes with speaker setups and also incorporated our experience from WebGL real-time visualization (smplVR) into the online configurator. This resulted in an interactive product viewer that allows interested parties to view the product from all sides and is seamlessly implemented in the Magento-based store configurator.
- Client
- INKLANG
- Brand
- Ayers
- Location
- worldwide
- Services
- product visualization Animation Digital
We developed a versatile, intuitive WebGL-based product viewer for the online configurator. This was seamlessly implemented in the Magento system and linked to the product number via a simple interface. This allows materials to be displayed realistically and the product to be viewed smoothly from all sides, without the need for thousands of images of all angles and variations. The WebGL viewer runs on all modern devices and uses the graphics hardware for smooth rendering.
The configuration of the setting options is done via JSON file and can easily be expanded to include new color and model variants. This is how online configuration works today.
